Family medicine is a primary care specialty that provides continuing, comprehensive health care for individuals and families. It encompasses all ages, genders, parts of the body, and every type of disease. As a primary care provider, your family medicine physician is your main health care provider in non-emergency situations. He or she acts as a patient advocate, both as it relates to care services and ensuring coverage for that care. The role of a family medicine physician is to provide preventive care, teach healthy lifestyle choices, identify and treat common medical conditions, including basic skin, hair and nail concerns, and assess the urgency of medical problems.